How do you take headshots that show a good expression according to how your clients want them to be? It’s easy to get smiling pictures, but it’s not easy to direct your client to smile the way you want them to. And it’s especially important that you also decipher what your client wants to do with their pictures and how they want to look like in them.
Listening to clients
While people think that clients are the people that listen the most to a headshot photography, it’s the opposite. A photographer has to learn to listen to his clients first. You don’t know how to direct them if you don’t know what they want. Building rapport is also part of your job and it can be done if you listen to your client.
You need to know what kind of pictures your client needs and the purpose of them. You need to know whether they want to appear positive and cheerful, serious and professional, or elegant and sophisticated. Depending on the use, it’ll have to show the client in a different presentation.
Ask them about their hobbies and personal favorite movies, small talks like that. Rapport is something that will help you a lot during the process. You can better direct your client if they like you and feel comfortable around you. Otherwise, they may have a hard time to even smile naturally.
Not just any professional can crack up jokes and break the ice as well as the headshot photographer from www.theheadshotstudio.co.uk . Headshots by Sharan often show the clients in elated mood as they just finished laughing and simply having fun. That’s right, feeling happy, makes it easier for your client to pose and smile naturally to the camera.
Suggest what to wear
In headshot, appearance is everything. They need to look perfect in one glance, and that means what they wear matters. It’s important for you to learn about fashion slightly, at least what’s new and what’s not. Different use of pictures will require a different type of clothing. However, there’s one basic rule: do not wear something that is too much.
Meaning, your client can wear her best, but don’t let her wear a fedora or formal suit for a headshot session. Don’t allow makeup that covers her original skin tone. Let her face remain original and not plastered with thick layers of foundation and powder.
In headshot photography, people typically want to appear professional. The usual background color that people use is grey or black. However, there might also be the time that you can go with a different color of the background, so long as it complements your client’s look and clothing.
Don’t let your background remain a plain grey or black. Use backgrounds with simple patterns or gradient to give more life to the picture.
Control your editing
The pictures that your client wants to see are them in their best look. Not them with a whole new face structure. You can keep the flaws, such as freckles and wrinkles there. Editing is supposed to make your client look best in a human way. Not into something that when they show it to others, people won’t recognize them from the headshots.